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AIVAS

Automated assistant disclosure

How disclosure works when enabled and what businesses should check before using automated replies.

2 min read

AIVAS supports automated-assistant disclosure in Instagram DMs. Whether an introduction appears depends on how a business's account is configured. It is not enabled for every account.

What people may see

When disclosure is enabled, an assistant can identify itself in a short line near the start of a conversation. It may also introduce itself after a long gap or when automation resumes after a person has replied. It does not repeat the introduction in every message.

If an assistant answers a question about who is responding, it should do so truthfully and never claim that a person typed an automated reply.

Before using automated replies

Confirm how disclosure works for your account before relying on live automated replies. Meta recommends telling people when they are interacting with an automated chat, and applicable law may require it. Follow Meta's current policy and the requirements that apply to your business.